www.daytonama.com

Welcome to the Dayton chapter of the American Marketing Association

Marketing is getting tougher, just like everything in the Miami Valley. That's why our new programming this year is focused on the "Tools of the Trade" you'll need to survive in the times ahead.

Whether a member or a guest, we invite YOU to join us for these upcoming events:

Connect and share with other Dayton AMA members on the brand new Dayton AMA LinkedIn group

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February 2010

Get Midwest with the Dayton Development Coalition
Maureen Patterson and Colleen Ryan
Tuesday, February 9, 2010
Registration at 11:30 a.m., Presentation begins at 12:00 p.m.
Location: Iams Imagination Room inside Kettering Family Education Building Carillon Park, 1000 Carillon Blvd., Dayton, Ohio 45409 - Map It
Pricing: $25 for AMA Members,$35 for Non-members, and $10 for Students.

The American Marketing Association Dayton Chapter is pleased to welcome two distinguished community leaders that recognize the history and resources available to market our region for economic growth. These marketing professionals from the Dayton Development Coalition will present strategy to develop new business while showcasing the strength of WPAFB.

So join us Tuesday, February 9th as we hear from Colleen Ryan, VP Strategic Communications, and Maureen Patterson, VP Stakeholder Relations, on how the Dayton Development Coalition has been utilizing the tools of our trade to support local job creation and prosperity for the citizens in the Dayton area.

ALSO NOTE...
We have a NEW LOCATION for our lunchtime events! Dayton History is welcoming us to the Carillon Park in the Iams Imagination Room inside the Kettering Family Education Building. FREE parking!

Register to attend this event, then mark your calendar to join us at the Kettering Family Education Building in Carillon Park, Tuesday February 9 at noon.

March 2010

Marketing Strategies for Immediate Results
Al Lautenslager
Tuesday, March 9, 2010
Registration at 11:30 a.m., Presentation begins at 12:00 p.m.
Location: Iams Imagination Room inside Kettering Family Education Building Carillon Park, 1000 Carillon Blvd., Dayton, Ohio 45409 - Map It
Pricing: $25 for AMA Members,$35 for Non-members, and $10 for Students.

If you've ever had to market your business on a tiny budget or with limited resources, do we have an event for you! On Tuesday, March 9th, the Dayton AMA Chapter is excited to welcome Al Lautenslager, author of the book "Guerilla Marketing in 30 Days" as he presents Guerrilla Marketing: Strategies for Immediate Results. Be prepared to rule your markets after this educational event!

Overcome the challenges of implementing a marketing strategy by offering starting points and using tools to aid in forming a disciplined marketing plan. The ideas, tips and tactics presented during this event can be immediately implemented the same day you hear them. Al Lautenslager will also discuss what to do if your Advertising Budget is virtually non-existent and how to get massive PR.

Al Lautenslager is an award winning marketing/PR consultant, direct mail promotion specialist, author, speaker and entrepreneur. Al is the best-selling author of "Guerilla Marketing in 30 Days". His businesses have helped hundreds succeed in their own businesses. He is the principal of Market For Profits, a Chicago-based marketing consulting firm and the former president of The Ink Well, a commercial printing and mailing company in Wheaton, IL. Al is a multi-winner of business of the year awards from various organizations. His articles can be seen on over 20 online sites in addition to being a featured business coach for the online site of Entrepreneur Magazine. Visit Al's website (http://www.market-for-profits.com) for even more background on this outstanding speaker.

Register to attend this event, then mark your calendar to join us at the Kettering Family Education Building in Carillon Park, Tuesday March 9 at noon.

Upcoming Events

Dayton AMA Expert Panel on the Future Role of Marketing
Date: Tuesday, April 17, 2010
Speaker(s): TBD
Location: TBD
Cost: TBD

Making Google Advertising Programs More Effective and Efficient
Date: Tuesday, May 11, 2010
Speaker(s): Andrew Gilmore
Location: TBD
Cost: TBD